{"id":3298,"date":"2026-09-14T14:27:23","date_gmt":"2026-09-14T14:27:23","guid":{"rendered":"https:\/\/crm-plus.nl\/?p=3298"},"modified":"2026-09-14T14:27:23","modified_gmt":"2026-09-14T14:27:23","slug":"creating-one-commercial-way-of-working-after-a-five-company-merger","status":"publish","type":"post","link":"https:\/\/crm-plus.nl\/en\/creating-one-commercial-way-of-working-after-a-five-company-merger\/","title":{"rendered":"Creating one commercial way of working after a five-company merger"},"content":{"rendered":"<p>Following the merger of five companies, Logistyx faced a familiar challenge: bringing different commercial organizations, processes and ways of working together without losing momentum.<\/p>\n<p>CRM-plus worked closely with the Sales Executive Officer to create a common commercial approach. The starting point was not Salesforce, but the business: understanding what the combined organization wanted to sell, how the sales process should work and what management needed to see in order to steer the business.<\/p>\n<p>Together, we harmonized the sales process across the organization and translated that into a practical Salesforce setup. The work combined strategic thinking with hands-on implementation, allowing decisions about the future organization to be tested and refined directly in the system.<\/p>\n<p>The result was a shared way of working that created greater clarity across the merged organization and gave management a stronger basis for steering commercial performance.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>After five companies merged, Logistyx needed one commercial way of working. We helped harmonise the sales process and translate it into a practical Salesforce solution that created clarity across the new organization.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[67],"tags":[],"post_series":[],"class_list":["post-3298","post","type-post","status-publish","format-standard","hentry","category-customer-stories","entry","no-media"],"publishpress_future_action":{"enabled":false,"date":"2026-09-30 09:22:11","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/crm-plus.nl\/en\/wp-json\/wp\/v2\/posts\/3298","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/crm-plus.nl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/crm-plus.nl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/crm-plus.nl\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/crm-plus.nl\/en\/wp-json\/wp\/v2\/comments?post=3298"}],"version-history":[{"count":2,"href":"https:\/\/crm-plus.nl\/en\/wp-json\/wp\/v2\/posts\/3298\/revisions"}],"predecessor-version":[{"id":3300,"href":"https:\/\/crm-plus.nl\/en\/wp-json\/wp\/v2\/posts\/3298\/revisions\/3300"}],"wp:attachment":[{"href":"https:\/\/crm-plus.nl\/en\/wp-json\/wp\/v2\/media?parent=3298"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/crm-plus.nl\/en\/wp-json\/wp\/v2\/categories?post=3298"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/crm-plus.nl\/en\/wp-json\/wp\/v2\/tags?post=3298"},{"taxonomy":"post_series","embeddable":true,"href":"https:\/\/crm-plus.nl\/en\/wp-json\/wp\/v2\/post_series?post=3298"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}